Let’s face it—most advertising fails. Not because people don’t need the product or service, but because the message d...
June 24, 2025
The Different Faces of Word of Mouth Advertising If you’ve ever wondered why some products become overnight sensation...
May 27, 2025
How Word of Mouth Can Make or Break Your Business – And What to Do About It There’s a reason word of mouth (“WO...
May 27, 2025
There are 5 major components to good advertising copy (The order is essential to success): 1. Command Attention; 2...
September 23, 2024
In the last post we talked about three more ways you can work on maximizing your current resources. They included: Re...
December 12, 2022
Most successful professionals use a series of information-based ads that build emotion and a call to action. These ar...
September 23, 2022
Public relations include all that is the media. Don’t limit yourself. The attention of newspapers, television, radio,...
September 23, 2022