David Kolakowski interviewed my Kami Grayson on SKST Radio
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Stories from the Blog
How to Turn Prospects into Customers Overnight!
Today I’d like to talk about how to turn prospects into customers and retain them for future marketing to. While, your marketing is doing its job, you need to be working on turning those prospects into customers. There are a few key ways to draw them in and seal the deal.
Advertising Copy: Make it Pop!
There are 5 major components to good advertising copy (The order is essential to success):
1. Command Attention; 2. Showcase Benefits of Products/Services; 3. Prove the Benefits; 4. Persuade People to Embrace the Benefits; 5. Call to Action
Direct Response Marketing or Bust!
Direct response marketing is a marketing that demands a direct response from your potential customers. This type of marketing is used to answer questions, present your branding, products and the reason you do what you do. Customers love this, as they are offered the opportunity to response, whether that be in the way of signing up for a newsletter, posting a comment on your site or blog, or purchasing a product from you.
Recognized by IBM for Excellence in Innovations for our Ecommerce Solution
Business First Mindset
We approach every project and every problem we are tasked to solve with a "Business First" Mindset. We need to make sure the solutions we provide are effective today and will continue to be effective and help maintain a competitive advantage as we move into the future. This requires not only a thorough understanding of the business goals and obectives but a deep understanding of the business processes, the people in the organization and the standing in the community.
If a technology solution does not make sense for a client we will say so, and provide reasons. Our future success is tied directly to the success of our clients. And that success means making the best decisions as regard to technology and infrastructure or the business as a whole.
Kolaco the way you want it
Because one size does not fit all we have developed several learning options for you to choose from .
One-On-One Coaching
Looking for professional help that’s affordable? I will help you increase your leads and sales, generate leads, create marketing that actually produces results, increase your revenue substantially, and position your business as the dominant force in your industry.
Group Coaching
Every week I teach you the latest, cutting-edge, lead generation/lead conversion strategies, show you exactly how to apply each strategy to your business, provide multiple case studies, and transform your business financially and professionally.
DIY Online Learning
I’ll provide you complete access to the largest collection of online resources for business owners, training videos, and proven & tested marketing strategies and templates that will make your business the obvious choice to buy from.
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