🔵 Stop Competing on Price.
Start Getting Chosen.
Most businesses don’t have a pricing problem—they have a positioning problem. The Tell Me More framework shows you how to fix it.
âš« Why Strong Businesses Still Lose on Price
- Customers compare you to competitors… and default to the lowest price
- Sales teams rely on discounts to close deals
- Marketing attracts the wrong audience—price shoppers
The result over time:
Shrinking margins, eroded brand value, and harder growth. This is a positioning issue.
“Most people talk about what they do. Successful businesses create intrigue that makes people say: ‘Tell me more…’ This book shows you how.”
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Watch the Philosophy in Action
Learn why most businesses lose attention and how curiosity-driven messaging changes everything.
ABOUT DAVID W KOLAKOWSKI, CPA
Built from Real-World Business Experience
- CFO of a $70M+ e-commerce business
- Former Deloitte CPA
- Advisor to 100+ companies over 3 decades
- Award-winning software developer
“If you don’t define your value, the market will define it for you as price.”
Used in real conversations to improve communication, close more deals, and strengthen relationships.
